About Connected Commerce

Connected Commerce is about uniting brands and retailers while bringing the brightest minds and the best of technology together. Join us in celebrating the future of digital commerce and learn how successful eCommerce projects really get done. The 1-day summit will feature thought leadership around scaling digital commerce operations and delivering an exceptional customer experience. There has never been a better time to be involved in digital commerce… Join us to learn, share, and have fun.

Network with Top Retailer and Brand Executives Including...

September 19, 2019

16 Speakers
400 Tickets

Connect with the brightest minds and the best technology.

Why Attend Connected Commerce 2019?

  • Modern, trendy venue reflects the theme of digital commerce and is the perfect setting to bring together the industry’s top brands, retailers, and solution providers
  • Hear speakers from leading platforms for web commerce, fulfillment, email, product management, and supply chain automation
  • Network with executives focused on leading their organization’s digital commerce strategy
  • Join the Retail Renaissance and discover techniques to scale your operation and make your organization’s systems more reliable and processes more repeatable
  • Learn the strategies to help tackle the Q4 peak
  • Enjoy a day of premium speakers + sessions, networking, and fun!
  • Get a fancy backpack, water bottle and infamous Logicbroker gear t-shirt

Starting at :


Past Speakers

Connected Commerce Speaker_Brendan-Miller_Forrester
Brendan Miller

Brendan serves digital business professionals. His research focuses on retail digital transformation, consumer insights, payments, and eCommerce trends in the age of the customer. Brendan has specific expertise in helping retail leaders understand the opportunity derived from payments as well as the vendors that facilitate the delivery of leading digital experiences. His interests include emerging digital payments, rebuilding checkout experiences for our mobile world, retailer security and risk challenges, and insights into the state of the digital shopper.

Brendan’s research and analysis have been widely cited in publications including The New York Times, USA Today, Bloomberg, Fortune, Barron’s, CNBC, as well as NPR, The Los Angeles Times, and Financial Times.

    Connected Commerce Speaker_Phil-Jackson_Something-Digital
    Phillip Jackson
    Something Digital

    A luminary in the Magento community, Phillip Jackson has been developing ecommerce solutions since 1998. With over 15 years of experience creating unique online customer experiences, he has both built and managed Magento installations for some of the world’s most recognizable brands. Phillip is the organizer of the Magento SoFla Meetup and hosts the successful podcasts Magetalk, Future Commerce and Merchant to Merchant, with over 50,000 monthly listeners.

      Dan Bowman

      Born in the summer of 1969 in Akron, Ohio and a graduate of The University of Akron in 1993 with a B.S.M.E. specializing in thermodynamics.  Worked at Babcock & Wilcox focusing on heat transfer efficiencies and maximum capacity ratings of steam power generation boilers.  Created Bionix, Inc. in 1996 offering custom software solutions to mid-sized businesses in Ohio, New York, Washington D.C. and Louisiana over an 8-year period.  Joined Sears Roebuck in 2004 as Product Manager of Sears Parts & Repair Services.  Moved over to the Sears Holdings Online Business Unit in 2006 as Operations Manager and ultimately Director of Operations for Fraud Prevention, Drop-Ship Vendor Ops & International Websites.  I enjoy interacting with diverse people; have a passion for peppers, cheese & bacon; and love to BBQ!

      Phil Guindi
      Ingram Micro Commerce & Lifecycle Services

      Phil Guindi loves to build products that delight customers. He is an accomplished product executive with over 20 years of success building world-class software within both start-up and corporate environments. He recently joined as head of products at Geomagical Labs, an advanced technology company looking to deliver revolutionary user experiences. Prior to this, Phil was Vice President of Product at Ingram Micro where he led software strategy, design, and roadmap for the Shipwire SaaS platform. He also worked at Adobe Systems, as a lead Product Manager on Adobe Illustrator, the industry standard vector graphics software. Phil holds a Bachelor of Electrical Engineering degree from McGill University and an MBA from the University of California, Berkeley, Haas School of Business. He lives in the San Francisco Bay Area with his wife and son.

      Jean Francois
      Ingram Micro Commerce & Lifecycle Services

      Originally from NYC, Jean studied at NYU, as well as, worked in finance as an advisor. In 2012, he relocated to the Silicon Valley, joining an emerging technology startup and playing a key business development role immediately after Shipwire was acquired by a Fortune 100 company, Ingram Micro Inc. Jean quickly rose to the top of the organization, always looking beyond sales wins to understand where the business and industry is going. His knowledge of business, economics and technology allows him to see future possibilities that others might miss. Jean’s strength in growing relationships and partnerships in the commerce and fulfillment industry have lead his customers to over 100 Million in GMV, globally, over the past 4 years.

      Lindsay Stork
      Something Digital

      With a passion for good user experience, Lindsay has been designing in the ecommerce world for over 4.5 years. Focusing in the areas of UX, information architecture, and visual UI design, she has worked directly with clients to meet their business needs. Lindsay has optimized experiences of major brands such as Baked By Melissa and Rite Aid, and has been the design lead on major builds including Aden + Anais, Mervin Manufacturing, Uno Alla Volta and more.

      Prior to joining Something Digital as an Interactive Designer, she served as a Digital Designer at Kenneth Cole where she designed unique digital shopping experiences and art directed ecommerce photo shoots. She continues to perfect her craft through Baymard Institute and AMA certifications, contributing to SD blog posts, and leading SD UX talks.

        Mickey Winter
        Something Digital

        As Creative Director of Something Digital, an interactive creative agency specializing in ecommerce design, for 12+ years Mickey Winter has helped to cultivate and lead a diverse, collaborative team whose focus on easy-to-use, user-centric experiences have led to numerous awards, increased customer engagement, and successful growth for their clients.

        Over the last decade Mickey has built an impressive portfolio, successfully designing integrated digital experiences for multinational brands including Papyrus, Rite Aid, Kravet Inc., ABinBEV, Mervin Manufacturing, Aden & Anais, and Riley.

          Russell Griffin

          Russell Griffin is the Sr Director of Channels for ShipStation.  Prior to ShipStation, he was the VP of Enterprise Sales and Agency Partnerships at BigCommerce.  He also spent time at Rackspace, Peer 1 and Hostway building and developing eCcommerce focused partner programs and great relationships with the best e-commerce minds around.  When not building partner programs and hanging out with e-commerce experts, he serves as the Vice President of Operations for his sons Lacrosse program and is most likely at a game.

          Peyman Zamani

          As chief executive officer at Logicbroker, Mr. Zamani is responsible for creating, leading, and executing the company’s strategy and vision. He has over 20 years of experience delivering ecommerce, technology and Software-as-a-Service (SaaS) products and solutions to small businesses and Fortune 500 companies. Throughout his experience, he has held various executive roles on the business and technical sides for companies such as Pitney Bowes, U.S. Web, and Office Depot. Prior to running Logicbroker, he was the Senior Director of Sales, Support, and Operations at Office Depot and was acting COO of the technology selling division overseeing eCommerce, IT, product management, marketing, pricing, supply chain, call center, and presales support. Mr. Zamani holds a B.S. in Computer Science and an MBA with the highest academic degree from the University of Connecticut. He also carries various technical certifications on Microsoft platforms.

          Blair Hall

          Blair Hall comes to Logicbroker with a degree in sports management from the University of New Haven, where she was an Academic All American softball player. Combining her experiences as a successful college athlete with her work in the sports industry at ESPN, she learned the incredible power of team, hard work and dedication. Blair has taken those lessons and applied them to her years working in client management. Her customers have included top companies within the worlds of finance, entertainment and retail.

          Now as Senior Director of Client Delivery, Ms. Hall is responsible for overseeing the onboarding support for all Logicbroker customers. Blair takes special pride in creating an atmosphere of service that transcends mere support. She and her staff are committed to establishing a rapport that ensures each client feels both heard and appreciated.
          Blair is grateful for her family’s support of her commitment to make Logicbroker a special place and is just as thankful for Logicbroker for always reminding her that family comes first.

            Ed Kobloth

            Ed has extensive experience in B2B integrations and process automation in the eCommerce space. Having implemented hundreds of partner and system integrations using a wide range of technology protocols and data format types, he has helped develop a SaaS platform at Logicbroker, with the mission to connect all B2B partners seamlessly and efficiently.

            His system knowledge ranges from large-enterprise ERPs, OMS, and eCommerce platforms to small accounting programs. The integration of apps and automation of processes has been his passion and he strives for a day “where we stop asking if a company’s order, and product management systems connect to another’s–we know they do.”

            Born and raised in Yonkers, NY, he studied at Lehman College in the Bronx with a BS in Accounting.

            In addition to working at Logicbroker, you can find Eddie writing and recording some music or at a punk rock show. He collects funny hats and has an obnoxious cat named Benjamin.

              Connected Commerce Speaker_Tom-Bemiller_Avalara
              Tom Bemiller

              Tom Bemiller is a founding employee and Strategic Alliance Manager with Avalara, the leading provider of sales tax and compliance automation services in the cloud. Avalara is dynamically changing the transactional tax landscape by delivering innovative solutions in the U.S. and abroad.

              Tom has been actively engaged for 30 years helping businesses solve problems through automated technological solutions. At Avalara, he has assisted companies of all sizes identify problems that keep them out of compliance with current tax regulations so they can improve processes that help ensure full compliancy.

              Tom and his wife live in West Chester, PA, have three children and he can be reached at [email protected]

              Jeff Keltz

              Born and raised in Connecticut, but now living in the Washington DC area, Jeff Keltz is an expert regarding data-driven deicisons. His passion for analytics is evident in the way he approaches problems, and how he visualizes solutions. Jeff’s diverse knowledge and understanding includes Computer Programming, Databases, Data Visualization, and Client Delivery. He is a technology-driven people-person, who loves to see brands succeed.
              Jeff’s expertise is using available technology to be flexible and efficient. Recently, he has helped large and small brands alike go from eCommerce “newbies”, to technology connoisseurs. Always leveraging data in his decisions, Jeff finds ways to assist brands increase their success, understanding, and positive reputation within the market.

              “Never forget the ‘Three T’s’: Technology, Teamwork, and Tacos” – Jeff Keltz

                Connected Commerce Speaker_Ben-Staveley_dotmailer
                Ben Staveley

                With over 10 years’ experience in Digital Marketing including spending 3 years architecting and selling a proprietary eCommerce system, and most recently spent 4 years running a successful London based Magento Agency there isn’t much about eCommerce Ben doesn’t know. Ben is leading dotmailer’s dedicated eCommerce team with one goal, delivering the best email marketing solution for online retailers.

                  Rebecca Kaelin

                  Rebecca has a passion for brands and analytics. She brings expertise from working with Fortune 1000 brands and helping them sell directly to consumers online. An avid online shopper, Rebecca is thrilled to be a part of Logicbroker and help clients provide a better shopping experience for their consumers. As Director, Marketing, at Logicbroker, Rebecca focuses on building out the Logicbroker brand, strategic partnerships, and bringing customer success stories to light while keeping a pulse on industry trends and best practices.

                  Rebecca holds a BA in Communications and English from the University of Connecticut. Outside of work, Rebecca enjoys cooking, Jeopardy!, and spending time at home with her fiancé and their two dogs, Zulu and Luna.

                  Past Conference Agenda

                  Location: Conference Reception Hall

                  • Networking Breakfast
                  • Enjoy coffee, tea, assorted breakfast pastries, and fresh fruit
                  • Pick up your badge, Connected Commerce T-Shirt, Fancy backpack + water bottle, and sponsor swag

                  Location: Main Stage

                  • Welcome and Introduction – George Heudorfer, Logicbroker
                  • Omni-Channel Excellence – Rebecca Kaelin, Logicbroker
                    • In today’s digital retail environment, omni-channel cannot be ignored. In order to survive and thrive in the ‘Retail Apocalypse,’ brands and retails must adopt a seamless, cohesive strategy when selling direct to consumer (DTC). This session will explore the importance of adopting new technology into your strategy, how convenience is driving chance, and the importance of community.
                  • How to Win During this Retail Renaissance Era – Peyman Zamani, Logicbroker
                    • Over the past couple of decades, retailers tried to include every aspect of digital commerce in their core competencies and recover costs by demanding rigid compliance from their vendors. In this, and future decades’, successful retailers and brands will win by focusing on their core competencies and partnering up with experts for the rest.
                  • Digital is Reinventing the Rules of Retail Commerce – Brendan Miller, Forrester
                    • Digital, mobile, and emerging technologies generate more and more demanding customers. To simply match your customers’ growing expectations requires more than a few tweaks here and there. You must deeply transform your products and services, adapt your culture and organization and seamlessly integrate the physical and digital.  This talk encourages senior executives to not think about breaking the rules, but rather inspires them think about re-inventing the game by focusing on honing digital operations and innovation and building digital experiences and ecosystems.

                  Location: Conference Reception Hall

                  • Networking
                  • Enjoy coffee, tea, water, and snacks

                  Location: Stage 2

                  • Tax Compliance Done Right – Tom Bemiller, Avalara
                    • Sales tax is a compulsory activity that doesn’t put $ .10 on your bottom line or drive growth, and there’s nothing simple about it. Every step matters: calculating rates, filing returns, maintaining exemption certificates, keeping up with changing rates and product taxability rules.  We’ll discuss the most difficult challenges and talk about how you might achieve compliance.
                  • The Importance of Automation and Personalization in your Campaigns – Ben Staveley, dotmailer
                  • Creating Joyful Customer Connections (5 UX/UI Design Principles that Evoke Joy) Mickey Winter and Lindsay Stork, Something Digital

                  Location: Main Stage

                  • Why Not Connect to More Channels? – Craig Regan, Logicbroker and Russell Griffin, ShipStation
                    • Learn how successful brands on ShipStation are connecting to more retail channels and growing their online business through drop ship programs.
                  • Why EDI is still Important: Leveraging yesterday’s tech, for today’s success – Jeff Keltz, Logicbroker
                    • You have heard so much about Electronic Data Interchange (EDI). Whether you think this is an outdated technology or a must-have investment, understand the who, what, why’s of EDI, and why it is more important than ever today.

                  Location: Conference Reception Hall

                  • Networking Lunch
                  • Enjoy gourmet meal, served buffet style

                  Location: Stage 2

                  • Compliance Without Performance Enablement is Just Cruel – Dan Bowman, Sears
                  • 10 design principles leading brands use to win – Phil Guindi, Ingram Micro Commerce & Lifecycle Services

                  Location: Main Stage

                  • Top 10 Tips for Using the Logicbroker Platform – Jim Ransier and Blair Hall, Logicbroker
                    • Whether you want to print branded packing slips, perform advance exports for your reports, or send your orders using the Logicbroker API – in this session you will get quick, specific tips about using the Logicbroker platform
                  • How to Make your Order Management System EDI-Ready – Ed Kobloth and Craig Regan, Logicbroker
                    • Walk through a hands-on session on how to connect your order management system (OMS) to Logicbroker in order to be able to be EDI capable. Leverage the Logicbroker EDI platform to automatically receive EDI orders and send shipment and inventory within your order management system

                  Location: Conference Reception Hall

                  • Networking
                  • Enjoy coffee, tea, water, and snacks

                  Location: Main Stage

                  • Evolution of Digital Commerce Fulfillment – Jean Francois, Ingram Micro Commerce & Lifecycle Services
                  • Shoes Lead the Way: How Footwear Brands are Pushing Commerce Technology Limits – Philip Jackson, Something Digital
                    • From creative partnerships to Augmented Reality — from Secondhand Commerce to hyper-custom personalize creations, footwear brands are leading the way for technology and social-driven commerce. In this talk we’ll review how footwear brands are finding creative ways of solving challenges – from supply chain to authentication and counterfeit.
                  • Concluding Remarks

                  Location: Conference Reception Hall

                  • Networking Reception
                  • Enjoy two-hour premium open bar and passed hors d’oeurvres

                  Hotel Accomodations

                  Check back in early 2019 for hotel accommodations + room blocks.

                  Event FAQs

                  How much is admission to Connected Commerce?

                  Early Bird pricing is available until August 1, 2018, at $195/ticket. After that, each ticket will be sold for $295. Tickets are $395 at the door on the day of the event.

                  Where will Connected Commerce be held?

                  For 2019, we have decided to hold the 2nd annual Connected Commerce Conference in New York City. The event will be held at New World Stages, 340 West 50th St., New York, NY 10019, from 8:30am to 6pm.

                  I'm travelling from out of town. Where can I stay?

                  Check back in early 2019 for our room blocks

                  How can I sponsor this event?

                  If you are interested in sponsoring, or want to learn more, please email [email protected]

                  Connected Commerce 2018 Highlights

                  See more 2018 highlights here.

                  Past Sponsors

                  New World Stages

                  Nestled between bustling Times Square and trendy Hell’s Kitchen, New World Stages is the renowned theatrical complex which has served as the home of Tony-Award-winning, Guinness-Record-setting, and Pulitzer-Prize-earning shows.

                  340 West 50th Street New York, NY 10019